Branding project for ‘Po’Boyz’, an American diner in Glasgow.

Branding for Sanitiser Guys. A company supplying all types of social distancing solutions and products.

Branding for a Scottish Charity called ‘Inspiring Women Scotland’

Branding for a Persian Chef based in Switzerland.

Branding for ‘Flourished Scribbles’ lettering company.

This project asked me to choose a single sentence from a diagram given and take this as my starting point for an investigation. From choosing the sentence, “Like is a distortion of knowledge”, I began to interrogate the statement and generate work that explored and expanded the idea by generating a body of research that supported this sentence. I looked at things that people like but do not have any relevant knowledge about. However, I also thought it would be interesting to look at things people hate and play with this sentence in the opposite way. I wanted to use my research and develop it in a way that would make people like the images without knowing what they are. By experimenting with images of cancer cells, I began to be interested in how beautiful they looked. Some of them seemed like drawings or paintings.

By stretching the images and making them pixelated, I was creating a different effect that helped make the images look more like paintings once printed on fabric. I chose to digitally print these images on silk as it made the print look luxurious and expensive. The scarf that I produced attracted lots of attention from people interested in science and I’ve been asked to produce more of these types of scarves.

Promotional concertinas designed for Impact Arts.

Selection of design work done for Photo station wraps and Backdrops.

Signage designed for Scottish Green Energy Awards 2019.

Throughout my internship with Impact Arts, I had the opportunity to work with David Shrigley, Internationally acclaimed artist and Turner Prize nominee, who is also Patron of The Young Gallery, a project run by Impact Arts. In this project I helped curate an exhibition that was held in The Briggait to exhibit 200 drawings of David Shrigley’s Life Model piece, to raise funds for The Young Gallery. 

I had the opportunity to visit David Shrigley’s studio and help him go through several boxes of drawings and when the final 200 were chosen, I then had to plan how to curate and exhibit the drawings alongside designing all promotional posters for the exhibition.

Packaging project designed for a range of organic spices and olive oil. I thought about experimenting with prints and leaves and also decided to print on brown paper to get more of an organic feel when handling the packaging.

Branding for a cosmetic practitioner for facial aesthetics.

Branding for a hairdressing salon in Glasgow City Centre.

This project originally started with an image of Reza Shah Pahlavi, former king of Iran. With this image I experimented with ways in which
I could create a new piece of work, offering fresh interpretations, compositions, exploring new materials, scale etc, working fast and trying to work incrementally, building upon each step. I then curated all the images and created a book to demonstrate my journey throughout this project. This book book follows the process of the manipulation and experimentation of the image which later on led me to my “Chadur” project.

For the front cover I decided to experiment with printing techniques.
To emphasise the word “Arrivals” I requested a debossing technique to show what is going through and to show what came out of the project I used embossing for “Departures”. I used a spot UV gloss for the plus sign inbetween the two words to add a nice effect to separate the words.

In 1925, Reza Shah Pahlavi became the first Shah of the Pahlavi dynasty. During his rule, a number of reforms were introduced as part of his efforts to modernise Iran and introduce Western influences. In 1928, legislation was introduced requiring men to adopt Western-style clothing, and in 1936, Reza Shah introduced a ban on women wearing the chador, an outer garment traditionally worn by many Iranian Muslim women and girls in public.

My work explores the idea of erasure through imagery, clothing and material. I created a print using an edited and deliberately destroyed image of Reza Shah Pahlavi. By fragmenting and obscuring the image, I began to explore how photographs and historical figures can be altered, removed and reinterpreted over time.

I then transferred the manipulated image onto fabric and used the fabric to construct a chador — the very garment that had been targeted by Reza Shah's reforms. This creates a visual and material connection between the image and the object, bringing together two contrasting elements of Iranian history. The chador becomes both the surface carrying the erased image and the physical representation of what that image once attempted to erase.

The work developed from experimentation undertaken in an earlier project, Arrivals & Departures, where I explored the manipulation and transformation of photographic imagery. The photographs shown here are a small selection from a larger body of work produced during this process. Further images are available upon request.

Self led magazine design. This is one of my older projects done when I was studying at college. I still enjoy experimenting with grid layout the same way as I did when I first started designing. I always try and use a grid that allows me to be flexible with my design.